Trading 212 Expands German Presence With Berlin Office

Trading 212 opens a Berlin office after acquiring FXFlat, expanding its EU presence, and shifting focus from CFDs to stockbroking.

Key Points:

• Trading 212 launches Berlin hub months after acquiring German broker FXFlat to support local operations and team growth.
• The company is pivoting from CFDs to stockbroking and savings, with a 55.3% revenue increase reported in 2024.

Retail trading platform Trading 212 has officially opened a new office in Berlin, deepening its foothold in the German market months after it began onboarding clients in the country. This move follows the company’s strategic acquisition of German brokerage FXFlat in 2024.

Trading 212 Expands German Presence With Berlin Office

The newly launched Berlin office will act as a central hub for the company’s expanding team in Germany, underpinning its commitment to local growth and enhanced customer service. “This new space will serve as a hub for our growing team, allowing us to strengthen our operations further, innovate and continue delivering exceptional service,” Trading 212 stated.

Headquartered in London, Trading 212 entered the German market through its acquisition of FXFlat, a locally licensed brokerage. While the broker has begun onboarding new clients under the Trading 212 brand, existing FXFlat customers continue to trade under the FXFlat platform, highlighting a dual-brand approach during the transition phase.

Trading 212 was originally founded in Bulgaria in 2004 under the name Avus Capital and rebranded and incorporated in the UK in 2013. The company now operates through entities in the UK, Bulgaria, and Cyprus, where it also holds a crypto licence—though its plans for digital asset services remain undisclosed.

Shift Away from CFDs Toward Stockbroking

Once known primarily for its contracts for differences (CFDs) offerings, Trading 212 is now emphasizing its stockbroking and tax-efficient savings services. According to a filing with UK Companies House, the company’s growth strategy centers on expanding client money and asset balances under administration, distancing itself from its CFD-heavy past.

The shift appears to be paying off. In 2024, Trading 212‘s UK entity reported a 55.3% revenue jump to £161.7 million, bolstered by aggressive marketing and advertising spend that more than doubled year-over-year to £39.5 million.

Industry-Wide Expansion Trend

Trading 212 is not alone in its geographic expansion. In recent months, ATFX opened a new office in South Africa, while CFI solidified its regional operations with a new office in Baku, Azerbaijan. Meanwhile, the UAE continues to attract a significant number of brokers and financial service providers aiming to tap into its growing trading ecosystem.

With the opening of its Berlin office, Trading 212 is signaling its long-term commitment to the German market and the broader EU trading landscape, further intensifying competition among European brokers.

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