XTB Dominates Poland, Adds 441,500 Brokerage Accounts

XTB captured 441,500 new Polish brokerage accounts in 2025, reaching 33% market share amid strong year-end growth.

Key Points:

• XTB added 63,500 accounts in December 2025, marking the strongest monthly industry growth since April 2010.
• Poland’s total brokerage accounts surpassed 2.5 million, driven by retirement account promotions and a bullish Warsaw Stock Exchange.

XTB strengthened its dominance in the Polish brokerage market in 2025 by adding 441,500 new accounts, according to data released by Poland’s Central Securities Depository (KDPW). Fintech now controls roughly one-third of all domestic accounts, as the total number of brokerage accounts in Poland surpassed 2.5 million for the first time.

The publicly-listed broker (WSE: XTB) opened 63,500 accounts in December alone, pushing its total to 821,748. That monthly gain represents the strongest industry performance since April 2010, when Polish brokers collectively added 140,000 accounts.

The December surge reflected intensified marketing around IKE and IKZE tax-advantaged retirement accounts ahead of year-end contribution deadlines. Poland’s total brokerage account count jumped by 100,374 in December, more than double the monthly average of 42,000 recorded over the previous 11 months.

XTB launched access to IKZE mid-2025 and introduced IKE in October 2024, allowing clients to benefit from tax-free withdrawals after age 60 and immediate tax deductions of up to 12% for high earners.

As Poland’s brokerage market approached saturation, companies engaged in a price war to attract clients. German fintech Trade Republic entered Poland in 2025, heightening competition and prompting local brokers to slash commissions.

XTB Dominates Poland, Adds 441,500 Brokerage Accounts

XTB also promoted its brand through sports-focused marketing campaigns, partnering with one of Europe’s largest mixed martial arts federations and collaborating with combat sports athletes, including Conor McGregor.

The strong market growth coincided with a historic rally on the Warsaw Stock Exchange. The WIG index surged 47% in 2025, surpassing 100,000 points in April, while record trading volumes propelled the exchange’s second-quarter revenue to all-time highs.

mBank’s brokerage division ranked second, growing to 532,928 accounts with 27,952 new additions in December and 62,225 over the year. PKO BP’s brokerage arm added 19,001 accounts to reach 178,873, while Dom Maklerski Banku Ochrony Środowiska gained 17,402 accounts, including 5,902 in December.

KDPW’s data covers all accounts with access to Polish markets, including dormant accounts, which brokers occasionally close, causing temporary dips in reported totals.

XTB also ranks among the world leaders in active CFD clients. In Q3 2025, the broker topped global rankings, exceeding 100,000 monthly active accounts, a milestone reached by only ten other brokers worldwide.

Despite posting its weakest quarterly results since 2022, XTB shares received a buy upgrade from mBank analysts in November. Analysts cited the company’s record client growth and expected higher profitability per lot as key drivers for the recommendation.

KDPW Top Brokerage Account Rankings – December 2025

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