XTB Launches PEA Accounts to Attract Long-Term Investors

XTB launches PEA accounts in France, targeting long-term investors and expanding beyond the small CFD trader market.

Key Points:

• XTB introduces tax-advantaged PEA accounts in France to attract long-term investors.
• The move follows similar launches in the UK and Poland, aiming to capture a larger market share.

Polish fintech company XTB is aiming to attract long-term investors in France by launching PEA (Plan d’Épargne en Actions) accounts. The move comes as part of the company’s strategy to expand its footprint among retail investors across Europe, offering a tax-advantaged investment option that appeals to the growing number of French citizens looking to build wealth for the future.

XTB’s introduction of PEA accounts in France follows similar initiatives in the UK and Poland. These moves align with the company’s broader plan to capture a larger share of the long-term investment market, which dwarfs the retail CFD trading market in France.

With over 7 million active PEA accounts in France by the end of 2023, the PEA market offers significant growth potential. In contrast, the French CFD trading market remains much smaller, with fewer than 30,000 active traders, making it a less lucrative segment for XTB. By offering a long-term, tax-efficient investment option, XTB hopes to reach a much broader audience.

Omar Arnaout, CEO of XTB, emphasized the company’s vision: “We aim to provide our clients with an investment application where their money can work in multiple ways, both short and long-term,” he said. “Investment accounts offering tax benefits are often chosen as the most beneficial option when beginning an investment journey.”

XTB Launches PEA Accounts to Attract Long-Term Investors

The newly launched PEA accounts allow investors to trade stocks and ETFs that focus on companies within the European Union and European Economic Area, with the added benefit of tax exemptions. XTB will maintain its competitive edge by offering a commission-free structure for trades up to €100,000 per month, making it an attractive option for both seasoned investors and beginners.

In France, where active CFD traders remain in the minority, XTB sees a unique opportunity to attract a larger, more passive investment base. In comparison to France’s modest CFD trader numbers, Poland boasts a far larger retail CFD market, with 117,000 active traders. This contrast also underscores the untapped potential in the French PEA market, which XTB aims to capitalize on.

The move is a clear continuation of XTB’s strategy to diversify its offerings and strengthen its position among long-term investors across Europe. After launching tax-advantaged accounts in the UK and Poland, the company now turns its attention to France, where PEA accounts have proven extremely popular.

“After Poland and the United Kingdom, we have chosen France, where PEA accounts are highly popular,” said Arnaout. “I believe that with this new offering, we will be able to strengthen our competitive position and significantly scale our business in this country.”

This expansion comes as European retail investors increasingly seek tax-efficient ways to grow their wealth, especially in an economic environment marked by uncertainty. As the demand for long-term investment vehicles rises, XTB’s PEA accounts offer a compelling solution for investors looking to take advantage of tax breaks while securing their financial futures.

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