eToro partners with AS Monaco, LOSC Lille, Olympique Marseille, and Olympique Lyonnais to engage fans through investing.
eToro partners with AS Monaco, LOSC Lille, Olympique Marseille, and Olympique Lyonnais to engage fans through investing.
eToro partners with four Ligue 1 football clubs, becoming the official trading partner of AS Monaco, LOSC Lille, Olympique Marseille, and Olympique Lyonnais starting the 2025/26 season.
Key points:
Online broker eToro announced today that it has partnered with four of France’s top men’s football clubs, becoming the Official Trading Partner of AS Monaco, LOSC Lille, Olympique Marseille, and Olympique Lyonnais beginning with the 2025/26 season.
Also, through these multi-year sponsorships, eToro strengthens its presence in European sports and reinforces its mission to make investing accessible to everyone.
“At eToro, we have built a global investing community where users connect, share, learn, and grow together – much like football brings people together around a shared passion,” said Valerie Kalifa, Director of Marketing for France at eToro. “Partnering with Ligue 1’s most prestigious clubs will help us enhance community and engagement, offering French football fans more opportunities for financial education and growth.”
The agreements also give eToro a prominent presence on matchdays, including branding on pitch-side LED boards, media backdrops, and extensive exposure across club-owned digital platforms. The company will also collaborate with the clubs on educational sessions and match-day events, while LOSC Lille will feature eToro’s logo on the sleeve of their jerseys.
Thiago Scuro, CEO of AS Monaco, said:
“We are delighted to work with eToro again, a brand with which we share a taste for innovation and boldness. Our previous collaboration delivered excellent results for both organizations, and we are confident this next chapter will be equally fruitful. This partnership also highlights AS Monaco’s appeal to brands seeking visibility through sport.”
Olivier Létang, President of LOSC Lille, added:
“We are thrilled to welcome eToro as one of our Premium Partners. Beyond visibility, this collaboration is meaningful: eToro is an innovative, international company that shares our values of performance, transparency, and community engagement.”
Alessandro Antonello, CEO of Olympique de Marseille, said:
“We are excited to welcome eToro as an Official Trading Partner. This partnership unites two brands driven by innovation and community spirit. Together, we will offer our supporters new experiences that link their passion for football with opportunities to learn more about investing.”
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